Daniel Di Cerbo

Dan is the asset management and investor relations principal at Willowdale Equity — the firm he co-founded in 2019 with Marco Canonaco. He runs the operational side of every Willowdale deal: business plan execution, property-management oversight, LP reporting through the investor portal, and the strategic planning that turns a value-add acquisition into a refinance event.

Before Willowdale, Dan was an entrepreneur in solar and digital marketing, then transitioned to single-family flipping across Florida, Georgia, Tennessee, and Oklahoma — the operating reps that became the foundation for Willowdale's $150M, 1,070-unit Sun Belt multifamily portfolio. His writing covers the practical mechanics passive investors actually ask about: how depreciation flows through K-1s, what to look for in a sponsor's underwriting, and what happens to distributions when interest rates move.